Event Details
Date: 24 August [Year]
Time: 10:00am GMT
Location: Zoom link provided after registration
Turn your knowledge into a profitable programme – with a clear plan to launch
If you’ve been thinking about creating (or relaunching) an online course but aren’t sure what will actually sell – this session is for you.
In this live, interactive workshop, you’ll learn how to turn your knowledge into a profitable programme using proven frameworks. Plus, through your responses during registration, we’ll tailor examples, strategies, and live breakdowns to match where you are right now.
Whether you’re just starting or scaling, you’ll leave with clarity, direction, and a plan you can act on immediately.
What you’ll walk away with from this live session
Build a course that sells
Learn how to identify the right idea and validate demand before you create anything.
Create with confidence
Discover a simple structure for designing your programme without overcomplicating it.
Launch without guesswork
Understand what actually drives sales – and how to avoid common launch mistakes.
Meet the Speaker
Gerard Zimmerman
Gerard Zimmerman is an online course strategist who has helped [XX]+ creators turn their expertise into scalable programmes. With experience generating [results – e.g. 6-figure launches, audience growth], they specialize in simplifying the course creation process so you can launch faster and more confidently.
EVENT AGENDA
What we’ll cover during the session
This live workshop gives you a clear, step-by-step path from idea to launch. Each part builds on the last, so by the end, you’ll know how to create, position, and sell your programme with confidence.
Finding your winning course Idea
Learn how to choose a topic that aligns with your expertise and market demand, so you’re not building something no one buys.
Designing a results-driven programme
We’ll break down how to structure your course so it’s easy to create and even easier for your students to succeed.
Pricing and positioning for profit
Discover how to position your offer so it stands out—and how to price it without undercharging or second-guessing.
Launch strategies that actually work
Explore proven ways to attract the right audience and convert them into paying students.
Next steps to build momentum
Leave with a clear action plan so you know exactly what to do after the session.
Turning attendees into paying students
Learn how to confidently move from delivering value to making your offer, with simple strategies that feel natural and convert effectively.
“This webinar completely changed how I approached my course launch. I went from feeling stuck to signing my first 20 students within weeks!”
Louise Williamson
CEO, The Widget Company
